Masters in Business · Friday, August 14, 2026
Ankur Crawford believes artificial intelligence is driving an unprecedented era of innovation, particularly as software begins to write software. This reduces the time and cost of development, leading to exponential innovation. She sees this having profound impacts on semiconductors, hyperscalers, and the broader S&P 500, potentially shifting value from software services to hardware and networking.
“When software begins to write software, innovation becomes exponential.”
“Look, I think we're at this I mean, elon, don't call it a singularity, or we're at this point in time where we have never seen this kind of innovation.”
“The impact on all of these differs. So, you know, software is that the you know, we wrote a paper three years ago called aim the Declining Cost to Create, and it was all about how when software begins to write software, the cost to create software goes to zero.”