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Masters in Business · Friday, July 17, 2026

Altruist CEO: Mission-Driven Approach Attracts 'Missionaries Not Mercenaries'

Jason Wenk believes that his mission-driven approach to building businesses, focused on helping people and serving clients, attracts passionate employees. He referred to these employees as 'missionaries not mercenaries,' highlighting that this ethos allows him to assemble exceptionally talented teams like the one at Altruist.

companyAltruist

The tape

2 quotes
I'm very passionate about that. This allows you to attract other people that are also mission driven. These are your more missionaries versus mercenaries. And we have some of the most double people that I could never even dream of assembling a team like what we have at Altrus.
Jason Wenk
But it's because they share that same kind of core ethos of serving clients, driving better outcomes again, sort of being on the right side of the customer, doing things that really matter.
Jason Wenk
Heard on Masters in Business — “Challenging The Titans of Asset Management with Jason Wenk, published Friday, July 17, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
Transcribed via publisher transcript · $0.00
Altruist CEO: Mission-Driven Approach Attracts 'Missionaries Not Mercenaries' — Heardvine