← Front page

Masters in Business · Friday, October 30, 2026

LPL Financial Implements Strategic Shift Toward Technology and AI Integration

Rich Steinmeier explains how LPL Financial is utilizing artificial intelligence and technological investments to reduce administrative burdens for advisors. He notes that advisors spend about 70% of their time on process work, and new tools aim to shift that ratio.

personRich SteinmeierpersonBarry RitholtzcompanyLPLcompanyLPL Financial

The tape

2 quotes
“What we see is that 30% of the time, they're actually delivering advice to their clients.”
Speaker 4
“So- Obviously, we're in 2026, so this is kind of the 2025 story maybe, is the note takers, the ability to prepare for meetings.”
Speaker 4
Heard on Masters in Business — “The Future of Financial Advice: Masters in Business with Rich Steinmeier”, published Friday, October 30, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
Transcribed via publisher transcript · $0.00