Optimal Finance Daily · Wednesday, September 16, 2026
A friend of Lama Faron discovered he had spent $11,000 on Amazon over four years, with the majority of the cost coming from numerous small purchases in the $10 to $20 range. These seemingly insignificant online impulse buys collectively amount to a substantial sum.
“I spoke recently with a friend who ran his Amazon account history and was shocked to discover he had spent $11,000 over the past four years on Amazon.”
“But the vast majority of his total bill had been spent purchasing items in the $10 to $20 range.”
“These online purchases seem small and insignificant individually. But over time, these impulse buys added up to a very significant number.”