Bloomberg Surveillance · Wednesday, August 26, 2026
Investors are increasingly allocating capital to professional sports teams, viewing them as more insulated from AI-driven disruption than tech investments like OpenAI. Mark Heimb, CEO of Capital Investment Corp, stated that owning a piece of the Lakers has less downside risk than owning a piece of OpenAI at current valuations. Sports and music are seen as communal experiences that AI is unlikely to change and may even be enhanced by increased leisure time and disposable income.
“At today's valuations, there's meaningfully less downside risk in owning a piece of the Lakers than a piece of open AI.”
“For sure, this is much more insulated from AI than most parts of the entertainment industry. Sports and music are the two things that bring us together at scale.”
“AI is not going to change that. The drama and the excitement and the communal experience of coming together to watch your favorite team isn't going away.”