The Vergecast · Wednesday, September 9, 2026
The recent Apple hardware event marked a significant moment as John Turnus made his first appearance as the new CEO. Turnus delivered introductory remarks, outlining his philosophy for Apple to an in-person audience at the Steve Jobs Theater before the main presentation began. His debut as CEO was noted for its straightforward and understated delivery.
“There's also a new Apple CEO, and that's actually where I want to start. Um, this is the first event for John Turnus as Apple CEO.”
“He came out before the event started. So for the folks who were in the Steve Jobs theater in Cupertino, he spoke for a few minutes, said some words that were, I would say, similar to what he said at the start of the event video, but, uh, not one for one.”
“Yeah, I think he handled it well. I mean, it's always going to be a kind of daunting thing, stepping into this for the first time.”