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So Money with Farnoosh Torabi · Friday, August 28, 2026

Farnoosh Torabi Launches Hyper-Local Podcast, Sees Success

Farnoosh Torabi shared a personal success story about launching a hyper-local podcast called 'The Montclair Pod' with her colleague Michael Schreiber. In 18 months, the podcast has achieved financial success, won awards, and influenced local discourse. The Columbia Journalism Review featured their approach to hyper-local podcasting.

personFarnoosh TorabipersonMichael SchreibercompanyColumbia Journalism Review

The tape

3 quotes
Many of you know that in my non-existent spare time, I've launched a hyper-local podcast, another one.
Farnoosh Torabi
I produce the Montclair Pod with my colleague Michael Schreiber. We are two friends. We go way back to Columbia Journalism School.
Farnoosh Torabi
And the Columbia Journalism Review, which is an industry publication, it's journalists covering journalists, talking about the industry, they profile us as a way to kind of tell everybody about our playbook, our playbook, which is how to do hyper-local podcasts and bring back local news in a fresh and relevant way.
Farnoosh Torabi
Heard on So Money with Farnoosh Torabi — “2028: Ask Farnoosh: What Annoys Me Most About Money? (Encore), published Friday, August 28, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
Transcribed via Gemini audio transcription · $0.05