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Bloomberg Surveillance · Friday, August 14, 2026

Retail Sales Fall Unexpectedly in July, Signaling Consumer Weakness

Retail sales in July fell unexpectedly, according to data presented on the show. Lily Meyer of Bloomberg News reported that this trend is consistent with softness observed in specific retailers, such as Under Armour, indicating a mixed consumer picture. Many retailers are yet to report their earnings, which will provide further insight into the extent of this consumer slowdown.

companyUnder Armour

The tape

3 quotes
Well, we're looking at the data, and the data showed that retail sales for the month of July fell unexpectedly.
Speaker 5
So we reported just a few weeks ago that under Armor saw softness and trends, and we've been seeing, you know, kind of a mixed consumer picture over the last few months.
Speaker 6
Many of the retailers still are yet to report, so it'll be really interesting to hear if they say a similar thing and are seeing softness.
Speaker 6
Heard on Bloomberg Surveillance — “Bloomberg Money: 'Gold Has Been in Bull Market for 25 Years', published Friday, August 14, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
Transcribed via publisher transcript · $0.00