The Artificial Intelligence Show · Thursday, August 13, 2026
Dan Slagan implemented a 'code red' initiative in February 2026, feeling that the marketing team was falling behind as non-developers started using AI dev tools. He aimed to transition the team from simply using AI chat tools to becoming proficient in building with AI, citing the rise of tools like Cursor.
“And it seemed as though a new type of marketer was being born. And it was something where you couldn't quite tell how big it was going to be, but not something that I wanted the team to miss out on.”
“Because you could very quickly see where this was going to go. And it seemed as though a new type of marketer was being born.”
“So in February, Dan called a code red to get the marketing organization not just AI savvy, but AI native.”