Decoder with Nilay Patel · Monday, August 10, 2026
Bose's Audio Tech division has partnered with companies like Motorola for their earbuds and phone sound, and X-Real for their VR/XR glasses. These collaborations showcase Bose technology in various consumer electronics.
“So, it's a B2B to C business, if you will. So our customers are large companies that are putting products into the market. So I'll give you a couple of examples. We've partnered with Motorola on a series of products from earbuds to making the phone itself sound better. So a Motorola is a good example. We partner with X-real. They're making pretty awesome VR XR glasses, right?”
“And you're starting to see Bose technology show up in a lot of different verticals, from mobile to compute to, uh, you know, other people's headphones and audio products for sure.”
“Uh, but you know, we just released with a partner called Sena, um, motorcycle helmet communication device. And we're excited about all the places where we're bringing our technology.”