How to Money · Monday, August 3, 2026
Apple's product prices are increasing, with new foldable phones rumored to start at $2,000 and existing products like the new MacBook Air seeing a $100 price jump. This is attributed to a supply shortage of memory chips, exacerbated by high demand for AI development. The hosts suggest considering refurbished Apple products as a cost-effective alternative to frequent upgrades.
“But there there's talk about the new Apple foldable phone that's just going to raise the price point oh my gosh, in general, right like, and people are going to think they need this new thing.”
“I think they are going to start at two thousand dollars, Like that's crazy, that's it makes no sense to me, Like, I don't it feels like this is a solution looking for a problem to solve, Right, It's just it's like, oh, just because we can create this foldable screen, we're gonna we're gonna make a device that includes it.”
“And Apple is big. You know, there's this type supply of memory that is essentially the culprit behind these price sikes that Apple just announced.”
“It's all the chips are going to all the like hyperscalers, just going to all these AI buildouts and they're starting to see a shortagin. It's not just Apple, like, it's going to impact all the different electronics makers.”