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The Vergecast · Tuesday, November 3, 2026

OpenAI reportedly rebrands data centers as compute campuses and facilities

David Pierce discussed how OpenAI is shifting terminology away from data centers, rebranding them as compute campuses and compute facilities in an effort to lessen the tax on local power grids and public perception.

companyOpenAI

The tape

1 quote
“OpenAI just announced a new program aimed to make its data centers less taxing on local power grids, but hang on, they're not actually being called data centers at all anymore. They're being called compute campuses and compute facilities.”
David Pierce
Heard on The Vergecast — “Will data centers rock the vote?”, published Tuesday, November 3, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
Transcribed via deepinfra · $0.01
OpenAI reportedly rebrands data centers as compute campuses and facilities — Heardvine