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Point Me To First Class · Monday, November 2, 2026

Amex Direct Point-Spending Offers Yield Better Returns on Lower-Tier Cards than Premium Cards

An analysis of 257 variations of direct Amex spending offers (earning Membership Rewards for meeting spend goals) revealed counterintuitive results. The best returns—nearly 2 membership rewards points per dollar spent—typically appear on lower-fee cards like Amex Everyday and Amex Green, rather than high-fee cards like Business Gold and Platinum.

personAvneesh KohlipersonDevin GimbelcompanyAmerican ExpresscompanyAmex

The tape

2 quotes
“It turns out that these spending deals on Amex are far better on the less premium cards than they are on the premium cards.”
Avneesh Kohli
“The ones that I mentioned where you're getting almost two membership rewards points per dollar spent, those are typically on the Amex Every Day and the Amex Green cards. And all of those worst ones are usually on the Business Gold and the Business Platinum cards.”
Avneesh Kohli
Heard on Point Me To First Class — “192. What the Data Reveals About Earning More Points with Shopping Portals and Card-Linked Offers”, published Monday, November 2, 2026. Heardvine summarizes and quotes with attribution and timestamps, and links to the original everywhere.
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