The Rational Reminder Podcast · Thursday, October 29, 2026
Dave Chilton noted that while his book 'The Wealthy Barber' targets an audience under 45 and heavily skews female, his podcast appeals to an older demographic in their 50s and 60s who read the original book decades ago and are now seeking retirement and estate planning advice.
“The book is the under 45 crowd and the podcast tends to be people who read the book 25 years ago and are now have some money and are looking for retirement advice, estate planning”
“And the podcast, we do have some younger listeners for sure, but we have a lot of listeners in their 50s and 60s. That's a big part of our audience.”