Marketplace Tech · Thursday, October 29, 2026
Garrett Schneeman discussed how consumers are holding onto their smartphones much longer as prices increase and new devices fail to offer meaningful innovations that justify upgrading. He stated that the global replacement cycle has moved well beyond 42 months and is approaching 48 to 50 months.
“And that's another thing we've noticed that, you know, we're now well beyond 42 months of global replacement cycle. So, well, you know, going almost into 48, 50 months.”