The AI Daily Brief · Wednesday, September 30, 2026
OpenAI is now allowing outside developers to build full native applications with plugin extensions directly into ChatGPT. This move aims to expand the ChatGPT ecosystem, potentially turning it into an app store, with developers able to integrate their services and have them surfaced within user conversations.
“You can now build full native apps with plugin extensions and ship them right into ChatGPT. We have over 1.2 billion weekly users and will surface relevant plugins in the conversations.”
“This feature is technically called plugin extensions.”
“Does OpenAI also get your user traces?”