Bloomberg Surveillance · Wednesday, September 30, 2026
BMW is aiming to reduce its management workforce by 20% as part of an AI-driven efficiency strategy, with cuts expected to be completed by summer of next year. The German automaker also targets a 3-5% automaking return on sales in two years and plans to introduce more high-end models while discontinuing some existing ones. These moves come amidst increasing pressure on European automakers.
“BMW of Germany targets shedding a fifth of managers for AI.”
“BMW expects management cuts to be completed by summer of next year.”
“BMW's management job cuts are part of an AI buyout, whatever that means.”