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Acquired

Every company has a story. Learn the playbooks that built the world’s greatest companies — and how you can apply them.

Stories by episode

13 stories
Sep 14 · Home Depot8 stories

Home Depot's Astonishing 45-Year Stock Performance Outperforms Apple

Home Depot has delivered a remarkable 45-year total investment return since its 1981 IPO, compounding at nearly 25% per year. A $1,000 investment at its IPO would be worth approximately $17 million today, significantly outperforming Apple's investment over the same period, making it the top-performing stock in the S&P 500.

Home Depot Co-Founders Bernie Marcus and Arthur Blank Overcame Humble Beginnings

Home Depot's story features co-founders Bernie Marcus and Arthur Blank, who, despite difficult upbringings and limited savings, conceived of the revolutionary warehouse-style home improvement store. Marcus, initially aiming to be a psychiatrist, became a pharmacist and then a retail executive, while Blank was recruited as CFO for their venture.

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Ken Langone's Investment and Accidental Ousting of Handy Dan Leaders Led to Home Depot's Founding

Investment banker Ken Langone's aggressive stock purchases in Handy Dan, a subsidiary of the struggling Daylin corporation, inadvertently led to the ousting of Handy Dan's CEO Bernie Marcus and CFO Arthur Blank in 1978. This event, however, directly precipitated the founding of The Home Depot.

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Home Depot's Founding Team Assembled with Key Merchandising Genius

The founding team of Home Depot, comprised of retailer Bernie Marcus, finance expert Arthur Blank, and dealmaker Ken Langone, gained a crucial fourth member in merchandising genius Pat Farrah. Farrah, despite his unconventional style, brought essential creativity and a nose for consumer demand, a vital element missing from the initial team.

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Ross Perot Almost Owned 70% of Home Depot in Early Funding Round

In the early stages of Home Depot's formation, Ross Perot was close to investing $2 million for a 70% stake in the company. However, a dispute over Bernie Marcus's company car, an old Cadillac, led to the deal's collapse, costing Perot an estimated $223 billion in potential future gains.

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Home Depot's 1981 IPO Understated Valuation Paved Way for Massive Growth

Home Depot's 1981 IPO, aiming to raise $6 million and valuing the company at $32 million, was considered a bold move given its four-store status. This relatively small market cap allowed early investors to achieve extraordinary returns, with a $2 million investment potentially yielding over 50,000x by today, highlighting the company's underestimated potential at the time.

Home Depot's Culture Shift Under Bob Nardelli Led to Declining Customer Satisfaction

During Bob Nardelli's tenure as CEO (2000-2007), Home Depot experienced rapid revenue growth but saw a significant decline in customer satisfaction. Nardelli implemented operational efficiencies, reduced headcount, and de-emphasized the knowledgeable associate model, leading to widespread criticism and a stock price decline, culminating in his ousting.

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Frank Blake's Turnaround Strategy Revitalized Home Depot by Focusing on Core Business and E-commerce

Frank Blake's tenure as CEO (2007-2014) revitalized Home Depot by halting store expansion, selling off non-core businesses like HD Supply, and heavily investing in e-commerce and distribution centers. This strategic shift, coupled with a renewed focus on the core retail business and a culture emphasizing customer service, led to significant revenue growth despite a declining housing market.

Aug 10 · Disney: The Renaissance and the Empire5 stories

Disney in 1984: A Company on the Brink of Collapse

In 1984, The Walt Disney Company was in severe distress, with its stock price plummeting and facing corporate raiders. The company's core animation business was nearly break-even, with most profits coming from parks and consumer products, indicating a broken business model.

Bass Family Becomes Largest Disney Shareholder Amidst 1984 Crisis

To fend off corporate raiders in 1984, Disney management made a deal with the Bass family and their investment manager Richard Rainwater. This resulted in the Bass family acquiring approximately 25% of The Walt Disney Company, making them the largest shareholder.

CalArts Graduates Formed Core of Future Animation Talent, Initially Fired by Disney

A group of talented animators, including John Lasseter, Brad Bird, Tim Burton, John Musker, Andrew Stanton, Pete Docter, and Brenda Chapman, were trained at CalArts, an institution founded by Walt Disney. Despite being hired by Disney Animation right out of school, they were later fired.

Disney's Diverse Holdings Beyond Animation and Parks

Disney's empire extends far beyond its well-known characters and theme parks, encompassing the Simpsons, Avatar, National Geographic, and the entire 20th Century Fox studio. It also owns a broadcast network (ABC), ESPN, and even historical assets like the ocean liner Queen Mary.

Disney Facing Streaming Transition Challenges Amidst Declining Traditional Businesses

Disney is undergoing a major transition to streaming with Disney Plus and Hulu, involving significant investments that have resulted in billions in losses over five years. This shift occurs as traditional revenue streams like movie theaters and cable subscriptions (including ESPN) are shrinking.